Vision & Mission
Vision
To become the operating system for dealership customer engagement — intelligently managing lead outreach, appointment setting, and sales acceleration, all while honoring speed, precision, and partnership.
Mission
To increase appointment show rates and closing percentages by automating the first mile of the customer journey and empowering dealer teams to focus on what matters most: selling cars.
Core Values
These are the non-negotiables that power a high-performance BDC operation:
Speed to Lead
Respond to every lead within 60 seconds.
Relentless Follow-Up
Never let a lead go cold. Use persistent, respectful follow-up.
Data-Driven Accountability
Track everything. Improve everything.
Human + AI Synergy
Automate the repetitive. Humanize the close.
Intelligent Hustle
Focus effort where it produces outcomes.
Outcome-Driven Focus
Appointments that show. Leads that close.
Active Listening
Understand the buyer, not just respond.
Unified Messaging
Maintain brand tone and clarity across all channels.
Continuous Optimization
Scripts evolve. Processes iterate. Results compound.
Respect the Mission
Our job is to accelerate your ability to sell.
Key Performance Indicators (KPIs)
BDC performance is measured by outcomes, not effort. Here are the benchmarks:
| Metric | Target |
|---|---|
| Lead Response Time | < 60 sec |
| Contact Rate | 50–70% |
| Appointment Set Rate | 25–35% |
| Appointment Show Rate | 65–80% |
| Sold Rate from Appointment | 20–30% |
| Lead Engagements per Lead | 6–10 |
| Follow-Up Duration | 14–30 days |
Partnership Expectations
BDC.ai Responsibilities
- •Engage all internet leads within 60 seconds
- •Use omnichannel cadences: SMS, email, phone, voicemail
- •Set verified appointments with intent
- •Escalate high-intent and complex leads to human agents
- •Deliver real-time performance reporting
Dealer Responsibilities
- •Confirm appointments the day of
- •Assign a POC for handoff and follow-up
- •Prepare vehicle/offer suggestions
- •Treat every appointment like a warm referral
Human Agent Escalation & Support
Escalation Triggers
- •The lead requests to speak with a person
- •Emotionally sensitive or high-context conversations
- •Complex negotiation or non-standard deal requests
- •No AI engagement after multiple attempts
- •Lead schedules a phone call directly
Human Agent Responsibilities
- •Outbound calls to confirm availability and interest
- •Transfer hot leads to dealership rep via warm handoff
- •CRM updates with context, notes, and outcomes
- •Maintain tone, branding, and urgency
Ready to Transform Your BDC?
Join 200+ dealerships that have already revolutionized their customer engagement with BDC.AI
